Sell To Chefs | Local Line + Gordon Food Service® (GFS)

One listing. One endless aisle for your products.

Local Line is a partner of GFS Endless Aisle, giving US farms and food producers a direct path to chefs and foodservice operators across 16 states, without changing how you operate.

Learn More → How it works

16+ US states where GFS Endless Aisle operates

~6 weeks From application to products going live

$0 Listing fee from GFS

Apply to List on GFS Endless Aisle

Submit your details and a member of our team will reach out to walk you through the process.

Get Started

"Chefs want to know where their food comes from. GFS Endless Aisle gives them a way to find it — and gives producers a way to be found."

What is GFS Endless Aisle

An open marketplace built for local food discovery.

GFS Endless Aisle is Gordon Food Service's digital marketplace where chefs and foodservice operators browse and purchase products beyond the standard GFS catalog. Unlike traditional distributor programs, Endless Aisle is an open platform — available to any chef or operator, not just existing GFS customers. That means broader exposure and more potential buyers for your products.

Gordon Food Service is America's largest family-owned broadline food distributor. Their Endless Aisle program puts local food at the center — not as an edge case, but as a core part of what chefs come looking for.

What sells on GFS Endless Aisle

All categories. All producers.

Unlike more selective marketplace programs, GFS Endless Aisle is open to products across every category, from fresh produce to frozen goods to value-added foods. If you grow it, raise it, or make it, there's room for it here.

🥬 Fresh & Local Produce
Seasonal vegetables, fruits, and greens sourced direct from local farms.
Heirloom tomatoes, Microgreens, Root vegetables

❄️ Frozen & Shelf-Stable
Products that ship reliably and give chefs consistent access year-round.
Frozen meats, Specialty grains, Dried goods

🥩 Meat, Dairy & Eggs
Farm-raised proteins and dairy products chefs can trust and trace. Pasture-raised eggs, Heritage pork, Artisan cheese

🥫 Value-added & Specialty
Prepared, packaged, and specialty foods that add margin and story to any menu.
Hot sauces, Pickled goods, Infused oils

Eligibility: GFS Endless Aisle is open to all US-based farms and food producers across every product category — fresh, frozen, shelf-stable, value-added, and more. There are no category restrictions beyond alcohol, which is not permitted. All applications are reviewed by the Local Line team before listing.

How It Works

Simple setup. Seamless orders.

From application to your first chef order in approximately five weeks.

  1. Apply & Get Approved
    Submit your interest form. Our team reviews your application and responds within one week with an approval or next steps.
    ~1 week turnaround

  2. We Help You Set Up
    Local Line works with you to build your GFS Endless Aisle price list: products, pricing, photos, shipping info, packaging, and required business documents.
    Hands-on support

  3. Your Products Go Live
    Once approved, your listings go live on GFS Endless Aisle within approximately five weeks, visible to chefs and foodservice operators across 16+ states.
    ~5 weeks to live

  4. Orders Come to You
    Chef orders flow directly into your Local Line account. Accept within 24 hours and ship within 48, using ShipExec to print labels and book your shipment.
    Via Local Line

  5. Ship & Get Paid
    Pack and ship direct to the chef. Receive payment via ACH on net-60 terms, predictable and streamlined.
    Net-60 ACH

Pricing

Transparent pricing. No surprises.

Our pricing is designed to be as simple as the program itself.

One-Time Setup Fee
$250
Paid once to get started.
Covers hands-on onboarding with our team to get your products configured, reviewed, and submitted to GFS Endless Aisle.

Sales Fee
3%
Per order received through GFS Endless Aisle
A small fee on orders generated through the channel. No monthly subscription required — only pay when you sell.

What to Expect

Real potential. Honest expectations.

Gordon Food Service operates across 16+ states and serves thousands of foodservice customers. Here's what the opportunity looks like for suppliers.

🌎 Nationwide Reach
GFS Endless Aisle operates across 16+ US states. Your products become discoverable to a growing base of chefs and operators actively looking for local and regional ingredients they can't source through standard channels.

📈 A Channel Worth Promoting
The more you promote your GFS Endless Aisle listing, through your social channels, newsletter, and existing buyers, the more visibility your products gain. Suppliers who actively market their listing see better results.

🔄 Works Alongside Your Other Channels
GFS Endless Aisle works in parallel with your existing sales: your CSA, farmers market, and wholesale relationships continue unchanged. Your independence is protected.

💡 Orders through GFS Endless Aisle are not guaranteed and will vary based on product type, category demand, and listing visibility. This program is best suited as a growth channel alongside your existing sales, not a replacement for them.

Common Questions

Everything you need to know.

  1. Who is eligible to list on GFS Endless Aisle?
    This program is open to all US-based farms and food producers, across every product category. Unlike some distributor marketplace programs, there are no category restrictions — fresh, frozen, shelf-stable, value-added, and specialty products are all welcome. Alcohol is not permitted.

  2. Do buyers need to be existing GFS customers to order from me?
    No — GFS Endless Aisle is an open marketplace. Any chef or foodservice operator can browse and purchase through the platform, regardless of whether they're an existing GFS customer.

  3. Do I need to be a Local Line customer?
    No — you don't need an existing Local Line account to apply. If approved, you'll join Local Line on a Base plan (no upgrade required).

  4. How long does the whole process take, from application to going live?
    After submitting your interest form, our team follows up within 1–2 business days. From there, approved products go live on GFS Endless Aisle in approximately five weeks — making the total timeline around six weeks from application to live listing.

  5. What shipping platform do I use to fulfill orders?
    All GFS Endless Aisle orders are fulfilled through ShipExec, which is the required shipping platform for this program.

  6. Do I ship to a GFS warehouse or directly to the chef?
    You ship directly to the chef or foodservice operator — GFS's warehouse is not involved. Products are listed at an all-in delivered price (FOB pricing).

  7. What does Local Line help with during setup?
    Our team works directly with you to configure your product listings, pricing, and photos, as well as shipping details and required business documents.

  8. How do I get paid and on what terms?
    You'll receive payment via ACH directly from Local Line on net-60 terms.

  9. Is this program available in Canada?
    At this time, the GFS Endless Aisle program is available to US-based suppliers only.